View of Social media-based online brand community characteristics’ impact on consumer relationship formation: The moderating effects of platform initiator types

Return to Article Details Social media-based online brand community characteristics’ impact on consumer relationship formation: The moderating effects of platform initiator types Download Download PDF

Cited by

	All	Since 2021
Citations	4172	3945
h-index	25	25
i10-index	92	92

0

2200

1100

550

1650

20152016201720182019202020212022202320242025202619 18 22 30 44 60 102 297 354 581 2107 462