Martini E, Hurriyati R, Sultan MA. Investigating the role of rational and emotional content towards consumer engagement and EWOM intention: Uses and gratification perspectives. ijirss [Internet]. 2023 Sep. 14 [cited 2025 Jun. 17];6(4):903-12. Available from: http://www.ijirss.com/index.php/ijirss/article/view/2089