[1]
Gubalane, A. and Ha, Y. 2023. The effects of social media influencers’ credibility on product evaluation, product attitude, and purchase intention: The mediating effects of product-influencer fit. International Journal of Innovative Research and Scientific Studies. 6, 4 (Sep. 2023), 946–959. DOI:https://doi.org/10.53894/ijirss.v6i4.2116.