AL-SUHIMAT, S. .; HTIBAT, A. A. .; AWAMLEH, F. T. . Exploring the mediating effect of business analytics on the relationship between crisis management and digital marketing practices. International Journal of Innovative Research and Scientific Studies, [S. l.], v. 8, n. 3, p. 3313–3321, 2025. DOI: 10.53894/ijirss.v8i3.7230. Disponível em: https://www.ijirss.com/index.php/ijirss/article/view/7230. Acesso em: 4 jul. 2025.