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Online ISSN : 2617-6548
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Social Sciences
Organizational culture and brand image formation: A study at the banking academy of Vietnam
Bui Huu Toan, Nguyen Van Ha, Vu Thi Anh Tuyet, Le Thu Hanh, Le Thi Minh Que
3820-3833
Abstract View : 73
Download :20
10.53894/ijirss.v8i3.7394
Examining the causal pathways: How electronic word-of-mouth and influencer marketing impact art toy purchase intentions through brand image among working professionals
Narubodee Wathanakom, Nhatphaphat Juicharoen, Aphiradee Saranrom
498-508
Abstract View : 85
Download :50
10.53894/ijirss.v8i3.6552
Social Sciences
Green Brand knowledge and green consumption intention: Moderating role in food and beverage industry in Hanoi, Vietnam
Nguyen Van Phuong, Le Thi Bich Ngoc, Ly Thu Cuc, Pham Manh Hung
2079-2090
Abstract View : 131
Download :107
10.53894/ijirss.v8i2.5636
Social Sciences
Bolstering the moderating role of consumer perception on brand activism and consumer loyalty
Adenola Adebisi Temitope, Onayemi Oluwakemi Oluwafunmilayo, Aremu Fisayo Joseph, Aikomo...
407-420
Abstract View : 209
Download :172
10.53894/ijirss.v8i1.4173
Chinese E-consumer satisfaction: Insights from the online travel agency sector
Lei Sun, Wawmayura Chamsuk, Amnuay Saengnoree, Puris Sornsaruht
1019-1029
Abstract View : 55
Download :111
10.53894/ijirss.v8i3.6673
Social Sciences
Exploring the determinants of consumers’ repurchase intention on E-retailing platforms in China: A mediation of consumer satisfaction
Hua Yao, Asad Ur Rehman
176-184
Abstract View : 51
Download :22
10.53894/ijirss.v8i4.7768
Visualization analysis of the impact of corporate social responsibility on corporate competitiveness based on Citespace
Xu Dongrui, Md Gapar Md Johar, Jacquline Tham
4102-4110
Abstract View : 48
Download :29
10.53894/ijirss.v8i2.6243
Social Sciences
A strategic energy efficiency overview for sustainable business development: Case study Coca-Cola industry
Rezarta Cara, Bajram Korsita, Msc. Fjona Cara
2708-2717
Abstract View : 80
Download :44
10.53894/ijirss.v8i2.5770
Social Sciences
Analysis of Trends in Research on Emotional Labor in Hotel and Resort Sectors in Korea using Semantic Network Analysis
Jangheon Han, Hyejin Jung
155-161
Abstract View : 1564
Download :1303
10.53894/ijirss.v5i3.473
Social Sciences
Factors affecting the implementation of corporate social responsibility of enterprises in Phu Tho Province
Luu The Vinh
1583-1590
Abstract View : 157
Download :63
10.53894/ijirss.v8i2.5518
Social Sciences
Green HRM practices and employee performance of Nepalese commercial banks: Test of AMO model
Dhruba Lal Pandey, Nischal Risal
1789-1805
Abstract View : 163
Download :125
10.53894/ijirss.v8i1.4804
Social Sciences
Payment behavior of Chinese online literature readers: The use of planned behavior and social capital theories
Lamu Zhuoma, Aweewan Panyagometh
514-524
Abstract View : 478
Download :411
10.53894/ijirss.v6i3.1555
Social Sciences
Gender differences in sustainable clothing purchase intention
Suk Min Pang, Yvonne Lee, Aishath Shanasa Shiyam, Lilian Anthonysamy
2733-2748
Abstract View : 151
Download :213
10.53894/ijirss.v8i2.5789
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