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Social Sciences
Analysis of Trends in Research on Emotional Labor in Hotel and Resort Sectors in Korea using Semantic Network Analysis
Jangheon Han, Hyejin Jung
155-161
Abstract View : 1567
Download :1312
10.53894/ijirss.v5i3.473
Social Sciences
Mediation between tourism demand and cultural tourism marketing satisfaction in the twin cities of the Thai-Lao Mekong River
Chaturaporn Sihabutr, Cheewanan Wuttipan, Pintusorn Onpium, Sakkarin Nonthapot
2133-2142
Abstract View : 171
Download :103
10.53894/ijirss.v8i1.4904
Social Sciences
Internal green marketing orientation and business performance: The role of employee environmental commitment and green organizational identity
Ibrahim Abdelhamid Elshaer, Alaa Mohamed Shaker Azazz, Ali Saleh Alshebami, Tamer Ahmed...
211-225
Abstract View : 1533
Download :1092
10.53894/ijirss.v7i1.2603
Social Sciences
Evaluation of green marketing tourism implementation in destinations: A systematic literature review
N Azizia Gia Mutiarasari, Sri Hartini, Masmira Kurniawati, Suwandi S Sangadji
1299-1310
Abstract View : 239
Download :179
10.53894/ijirss.v8i1.4581
Social Sciences
The influence of integrated marketing communication on the cultural tourism product selection intentions among youth in Ho Chi Minh City, Vietnam
Truong Dinh Thai, Bui Duc Sinh
1087-1099
Abstract View : 267
Download :209
10.53894/ijirss.v8i1.4533
Social Sciences
Impact of green marketing on competitive capabilities and business performance of tourism enterprises in Vietnam
Thi Quynh Huong Nguyen, Thi Thu Huong Nguyen, Xuan Binh Ha
543-563
Abstract View : 238
Download :211
10.53894/ijirss.v8i1.4401
Social Sciences
Green marketing and sustainable consumer behavior in Jordan: Advancing SDGs through localized strategies and environmental awareness
Hanadi Salhab, Salim Mohammad Khanfar, Laith T Khrais, Munif Zoubi, Amer Morshed
533-542
Abstract View : 444
Download :280
10.53894/ijirss.v8i1.4400
Social Sciences
Marketing in the spa industry: How does marketing affect the performance of spa businesses in Slovakia?
Kubickova Viera, Gall Jozef, Halenarova Maria
248-260
Abstract View : 490
Download :313
10.53894/ijirss.v8i1.3751
Social Sciences
Mediating effects of tourism resource-based view and tourist value co-creation between cultural heritage conservation and tourism development towards tourist experience quality
Ying Long, Daranee Pimchangthong
251-263
Abstract View : 125
Download :38
10.53894/ijirss.v8i4.7776
Social Sciences
The impact of corporate sustainability on customer engagement: The mediation role of hotels organic marketing practices
Hussein Mohamad Almurad, Eman Abdelhameed Hasnin, Manal Abdulrazzag Almarshd, Ahmed Anwar...
598-609
Abstract View : 151
Download :99
10.53894/ijirss.v8i2.5251
Utilizing social media to explore cultural tourism experiences at Al Jazeera Al Hamra Heritage Village
Suzana Dzamtoska-Zdravkovska, Margarita Matlievska, Biljana Petrevska
3015-3023
Abstract View : 39
Download :16
10.53894/ijirss.v8i3.7127
Social Sciences
Factors influencing the effectiveness of social media influencers on consumer purchase intentions: A study on apparel and footwear fashion marketing in Malaysia
Sudhakar Madhavedi, Marissa Madzri, Wong Chee Hoo, Usep Suhud, Mamoon Allan
704-723
Abstract View : 733
Download :402
10.53894/ijirss.v8i2.5291
Social Sciences
The influence of digital publicity and E-WOM on destination image and visit intention
Ghassani Herstanti, Usep Suhud, Agung Wahyu Handaru
2493-2499
Abstract View : 205
Download :116
10.53894/ijirss.v8i1.5008
Social Sciences
Coping strategies for financial problems: Based on Hungarian data from the OECD 2022 annual report
Erzsébet Németh, Szilárd Malatyinszki, Kálmán Botond Géza, Szonja Jenei
407-418
Abstract View : 57
Download :16
10.53894/ijirss.v8i4.7861
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