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Social Sciences

Exploring the impact of green advertising and the mediating role of consumer awareness on sustainable tourism purchase attitude Albanian case

Erjonilda Hasrama, Ervin Myftaraj, Elton Noti
1380-1392
Abstract View : 381
Download :356
10.53894/ijirss.v8i1.4615
Social Sciences

Assessing the role of perceived quality and brand elements in shaping Indian consumers' purchase intentions for cosmetic skincare products

Sudhakar Madhavedi, Ramakrishna Prasad Y, Wong Chee Hoo, Usep Suhud, Allan Mamoon
2634-2645
Abstract View : 1286
Download :1228
10.53894/ijirss.v8i1.5037
Social Sciences

Unveiling greenwashing: Assessing its impact on Saudi consumer trust in sustainable marketing practices

Osama Ahmed Abdelkader
370-381
Abstract View : 79
Download :37
10.53894/ijirss.v8i11.10907
Social Sciences

The influence of artificial intelligence in product recommendation systems and brand value on consumer purchase intention on marketplace E-commerce platforms

Narudom Torthienchai, Kawin Chuaikaew
2549-2556
Abstract View : 278
Download :140
10.53894/ijirss.v8i6.10138
Social Sciences

Enhancing consumer purchasing behavior in café businesses through digital marketing capabilities: Insights from Northeastern, Thailand

Jindarat Peemanee, Thanawat Thongthip, Sarinthree Udchachone, Ing-orn Tanphan
511-520
Abstract View : 231
Download :156
10.53894/ijirss.v8i6.9640
Social Sciences

The Future Biology Teachers Training for the Implementation of Sustainable Development Ideas in Ecological Education

Halyna Biletska, Nataliia Mironova, Olha Yefremova, Liubov Barna, Ihor Bloshchynskyi
229-237
Abstract View : 1239
Download :893
10.53894/ijirss.v4i4.200
Engineering

Public awareness and their attitudes toward adopting renewable energy technologies in Afghanistan

Mohammad Hamed Patmal, Habiburrahman Shiran
82-91
Abstract View : 909
Download :904
10.53894/ijirss.v4i2.61
Social Sciences

Green choices in the industry 5.0 ERA: An evidence from Egypt’s organic food market

Alaa A. ElNazer, Ahmed Y. Ebeid, Ehab M. Almatwally, Hebatalla E. Elbialy
261-280
Abstract View : 258
Download :129
10.53894/ijirss.v8i7.10435
Social Sciences

Exploring the impact of environmental awareness on customer satisfaction amidst Hong Kong's single-use plastics ban

Supannee Suanin, Tapsatit Gooncokkord, Jakkawat Laphet
1524-1535
Abstract View : 293
Download :412
10.53894/ijirss.v8i6.9955
Social Sciences

Green marketing and sustainable consumer behavior in Jordan: Advancing SDGs through localized strategies and environmental awareness

Hanadi Salhab, Salim Mohammad Khanfar, Laith T Khrais, Munif Zoubi, Amer Morshed
533-542
Abstract View : 1189
Download :528
10.53894/ijirss.v8i1.4400

Multi-brand retail purchasing decisions: Brand equity, demographics, marketing mix

Triyuth Promsiri, Nutcha Ponglawhapun, Vasu Keerativutisest
1016-1025
Abstract View : 168
Download :163
10.53894/ijirss.v8i6.9781
Social Sciences

The relationship between Glocal advertising value and brand awareness, associations by mediating customer attitude

Ahmed Elsetouhi, Ahmed Yehia Ebeid, Yasmin Tolba
342-359
Abstract View : 188
Download :115
10.53894/ijirss.v8i9.10695
Social Sciences

Mapping the intellectual landscape of consumer adoption in sustainable energy: A bibliometric analysis (2010–2025)

Lan Yao, Salniza Bt Md. Salleh, Nur Nur Nadia Adjrina Kamarruddin
2115-2127
Abstract View : 138
Download :115
10.53894/ijirss.v8i5.9434
Engineering

Strategies and Techniques for the Internationalization of Non-Dominant Firms: A Qualitative Study

Wilson Freddy Makaya, Chijioke Nwachukwu, Vu Minh Hieu
291-298
Abstract View : 1101
Download :794
10.53894/ijirss.v4i4.299
Social Sciences

Determinants of generation Z’s organic food purchase intention: A study in urban Vietnam

Quoc Vuong Dang, Minh Thi Ngoc Phan
1102-1112
Abstract View : 489
Download :208
10.53894/ijirss.v8i5.8953

The impact of social media influencers on online customer journey: Trustfulness as a moderating factor

Lara Mohammed Abu Ajamieh, Mohammad Abuhashesh, Mohammad Badi’ Al Haj Eid, Rand Badran, Jamal...
3045-3057
Abstract View : 305
Download :207
10.53894/ijirss.v8i3.7131
Social Sciences

E-satisfaction as a mediator between consumer loyalty and E-CRM: The context of Lebanese e-commerce

Joumana A Younis, Hameed Al-Shammari, Hussin Jose Hejase, Mazen Massoud, Ale Jose Hejase
978-996
Abstract View : 1733
Download :1131
10.53894/ijirss.v7i3.2987
Social Sciences

Integrating government policy and facility-based interventions in improving E-waste recycling: Incentives as a moderator of sustainability impact

Prashanth Beleya, Diana Airawaty, Tanaraj Krishna, Geetha Veerappan, Sadegh Salehi
2563-2568
Abstract View : 197
Download :90
10.53894/ijirss.v8i4.8515
Social Sciences

Modeling the drivers of electric vehicle adoption in major Vietnamese cities: Toward a sustainable transport policy framework

Thao Huong Phan, Thao Viet Tran, Trang Mai Tran, Tri Van Truong
1999-2008
Abstract View : 364
Download :184
10.53894/ijirss.v8i6.10069
Social Sciences

Integrating government policy and facility-based interventions in improving E-waste recycling: Incentives as a moderator of sustainability impact

Prashanth Beleya, Diana Airawaty, Tanaraj Krishna, Geetha Veerappan, Sadegh Salehi
1542-1547
Abstract View : 270
Download :82
10.53894/ijirss.v8i4.8130
Social Sciences

A SEM-ANN analysis to examine the green consumption behavior of tourists in Vietnam

Nguyen Thi Quynh Huong, Nguyen Quang Vinh
1589-1601
Abstract View : 462
Download :318
10.53894/ijirss.v8i1.4705
Social Sciences

Financing the future of elderly care: Understanding public acceptance of social insurance for long-term care

Nurul Afidah Mohamad, Chi Hau, Tan, Ai Na, Seow, Sing Yan, Looi, Syarah Syahira Mohd Yusoff,...
1736-1746
Abstract View : 231
Download :118
10.53894/ijirss.v8i5.9269
Social Sciences

Sociodemographic factors and feelings of guilt in household waste management in Peruvian households

José-Walter Coronel-Chugden, JhonAngel Aguilar Castillo, Luz Arelis Moreno-Quispe,...
567-575
Abstract View : 969
Download :543
10.53894/ijirss.v7i2.2684
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Any communication from IJIRSS will come through official channels by email editor@ijirss.com and info@ijirss.com.
IJIRSS  receives submissions through its online submission system.
 
 
 
 
 
Copyright © 2021 IJIRSS - International Journal of Innovative Research and Scientific Studies, All rights reserved. This is an open-access article distributed under the terms of the Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License
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